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Health

Real fruit ads
DRAFTFCB KOBZA made this unsuccessfully ad campaign. Why is bad, because I don’t think that any man will by these condoms, maybe just a really mad woman… Advertising Agency: DRAFTFCB KOBZA ...
Aquafresh Whitening Toothpaste
Aquafresh Whitening Toothpaste is a good buy but I am not certain if it will go on to be my favorite toothpaste choice for too long. As all toothpastes it contains sodium fluoride and sodium tripolyphosphate and I think it's a little bit too much from both of them. Ad Agency: GlaxoSmithKline L...
Nasonex ad campaign
Want to free your nose? Use Nasonex! I get the ideea but I don't like it. It's so simple but so innapropiate. Advertising Agency: Euro RSCG Life, Shanghai, China ...
Accident Ads
I believe that this approach is very remarkable at the same time as realistic, although the glint of the position of superhero seems to give a little background message. In my opinion, it's a good publicity that invites meditation on the subject, after all,this is the goal of this campaign. Y...
Ambient marketing
One of the first measures of ambient marketing carried out by a sports centre. The precursor is Fitness Company, a gym Frankfurt (most likely the center is part of Fitness First), the action exploits the local means of transport so certainly eccentric. The same gym then started to distribute among ...
Shiatsu massage
The Shiatsu massage is a technique that translates into Shi (finger) and atsu (pressure). This is the concept under which has developed the next campaign abroad that stands out for its simplicity and creativity, support and merging message and allowing for active public involvement. It’s jus...
china ads
A very simple and creative way to talk about excessive sweating. "Sweat under control" Advertising Agency: WNZ Creative, Shanghai, China Creative Director: Handsome Wong, Gavin Ning, Denerl Zhang / Art Director: Handsome Wong, Gavin Ning, Denerl Zhang / Copywriter: Gavin Ning / Photographer: JB...
Durex Performa
Durex Performa condoms contain benzocaine (a mild anaesthetic), witch helps men last longer in bed. To highlight this product benefit we distributed limited edition pillowcases alongside performa condoms at New Zealand's biggest annual sex expo, Erotica. As a result the Durex stand was inundated, ...
Super absorbent
When you need to absorb more. Agency: TBWA\Paris, France Creative Director: Erik Vervroegen / Art Directors: Ingrid Varetz, Cyril Drouot, Nicolas Boyer, Loic Cardon / Illustrators: Ingrid Varetz, Loic Cardon / Copywriter: Veronique Sels and an old tv commercial for Spontex Sex sells ins...
Listerine
Listerine in a antiseptic mouthwash. The name is inspired by 'Joseph Lister' who is the father of modern antiseptics. 'You shouldn't be here.' 'Want to be staring at this dull ceiling again?' 'Do you thing much of our mouthwash now?' 'How much would you pay to not be sitting here?' Adverti...
Johnson's Dinosaurs
Johnson & Johnson was born in 1886 in USA. In the next ad they advertise the greatest toothbrush ever. I know that is good for your health to brush your teeth, but I really don't believe in the dinosaurs myth. Advertising Agency: McCann-Erickson, from São Paulo, Brazil Reach. For th...
Donors Wanted
Donors Wanted! We don't have enough donors. Advertising Agency: Duval Guillaume Client in need: National Association for Organ Transplant Helping people in need it's good for you and for humanity! ...
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