"I want to know what I'm fighting against." Advertising Agency: Bassat Ogilvy, Barcelona, Spain Executive Creative Directors: Camil Roca, Oscar Pla | Art Directors: Ariadna ...

The typical consumer has a passive attitude to violations of consumer rights. People do not read the writing on the product, do nothing if the product is altered. So, need ...

"There are brands that nobody should use" APAV, Associação Portuguesa de Apoio à Vítima (Support the Victim) wants to increase awareness that do ...

The simple act of licking a stamp and writing a letter to those who abuse human right, if carried by thousands of people, add up to massive international pressure. Your wor ...

This campaign delivers The Campaign Palace in Australia presents a very particular insight. The customer is the RSCPA (Royal Society for the Prevention of Cruelty to Animal ...

Action developed by Mccann Erickson of Romania for APFR (The Association for the Promotion of Women in Romania) clearly shows that nothing escapes advertising. To encourage ...

"Give longer. Take longer. – Lovemachine condoms. For a longer erection. By Beate Uhse." Lovemachine advertising wants to sell condoms. This is a classical approach for t ...

"Enjoy a longer lasting Valentine's Day. Be bad. Drink good." Valentine's Day has a breat day for most of the people. The man is a little bit scared by this day. Valentine' ...

When the campaigns want to draw attention and cause buzz, the advertising agencies often follow the line of 'shock'. These ad prints from the NNNN (Ncendored false for the ...

Many use food to communicate their need for help. Only a few understand that. Advertising Agency: DDB Milan The ABA has undertaken since 1991 in the field of prevention, in ...

The Good Times Are Back. Senior citizens ball Mondays at Madureira Mall. Advertising Agency: Publicis, Brazil Creative Director: Marcelo Giannini / Art Director: Filipe Rap ...