Wow, I have to say that I have seen some pretty smart advertising in my day, but this DOES take the cake!! The whole idea behind it is pure brilliance. The effect is two-fold. You have the product that claims to make men last longer, and you have the pillow cases with unattractive figures to make sure that the men definitely last longer.

I think it's sick to make love to your girlfriend and have disgusting images just to make you last longer.

oh people. it is a promotion. no one really expected people to really look at those images during sex. it is called "humor". ease up already

It's definitely not a joke, I recommend every man do so, think of their grandmother or an unattractive co-worker, they'll last longer without the need for fancy condoms.

this doesn't make any sense though. It's stating the same idea twice. Condoms have a numbing agent, so you last longer....then why do you need to look at something ugly if your twig and berries are already numb? I would see this as durex feels like nothing at all, so you have to think about something ugly, or look at something ugly to keep going.

:roll: :wink: :!: :!: :?: :oops: :grin: :cool: :???: :smile: :shock: :arrow: :twisted: :neutral: :mrgreen: :cool: :evil: :grin: :razz: :idea: :wink: :cry: :roll: :lol: :mad: :sad:

try landing an uglier girlfriend, instead! :shock:

[...] somehow, their latest ad campaign has us hating them even more. Handing out pillowcases printed with images of unattractive people to [...]

[...] ?? [...]

[...] Ha ha, my pillow cases help me last longer Durex Performa - Last longer at Ad Sneeze [...]

at first i didn't get it but then it hit me! wow..... disturbing and original.

what I saw in the advertising of condoms, a very funny creative, which is of great interest to those products. Excuse my poor English

maybe its the pillow or the condoms...you know? make your choice: why think of some ugly women when making love with a nice one?!?... when you could think/see her and "last" longer using the durex performa (just some idea :) )