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Sci Fi Channel ad campaign

If you are not a sci-fi fan what-so-ever, you still manage to get the idea in this ad in the first 3 seconds of looking at it. Not The idea it's not particularly earth-shattering, but it is clear. I think though, that non-sci-fi fans won't really give a crap about the advertisement, even if they do comprehend it.

Advertising Agency: Saatchi & Saatchi Milan, Italy

Sci Fi Channel ad campaign
Humans are among us.
Sci Fi Channel ad campaign
Humans are among us.
Sci Fi Channel ads
Humans are among us.
michael's picture
Sielo's picture

It's meaningful and have a different point of view. I like it! :)

Tina's picture

That’s why I like this channel =).

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