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Social advertisement against the junk food

The typical consumer has a passive attitude to violations of consumer rights. People do not read the writing on the product, do nothing if the product is altered. So, need to fight against this mentality.
The creative team from Sahar and the UNDP are in the first line of the battle.

Social advertisement
Social advertisement against the junk food
Social advertisement
junk food
Social advertisement
junk food
Social advertisement against the junk food
Social advertisement

Creative Director: Anna Gavrilyuk
Illustrations: Larisa Orlova
Art Director: Timur Karimov
Project Manager: Ksenia Gordeeva

Color Consulting
DTP: Tatiana Pastushenko

Community consumers and civic associations
Monitoring-Expert: Maria Savchenko

adsneeze's picture
Submitted by adsneeze on Fri, 02/13/2009 - 23:49
  • 16223 reads
Tina's picture
Submitted by Tina (not verified) on Thu, 12/17/2009 - 05:23.

Very creative and impressive! Defiantly they do the job they meant to do. I really like them, especially the first four!

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